After the digitization scheme there  was an evolution of many apps and software. One such software is the Bharat Interface for Money (BHIM). It is a branded software to transfer money developed by the government.

PP Choudary, Minister of Law and IT – Government’s digital payment app may take the lead among the branded softwares in the country. “BHIM digital payments app, which is reported as top trending app in terms of downloads across a range of platforms by the users, with updated version of BHIM scheduled regularly, it might emerge first among the most successful Branded software products from India,” says Choudary.

After demonetization the use of card payment and online transaction through many apps such as the UPI, USSD, AEPS (Aadhaar Enabled Payment System) and RuPay which have shown an increase in their growth scale.

He also said that there is a Computer Emergency Response Team (CERT) has been developed and functioning successfully inorder to provide more safer transactions. People should be able to use such softwares easily and understand the benefits of them so that people will be more concerned about digitization.

The digital infrastructure and platform should be used by private sectors in order to develop more such apps to help the people with technology.

Ashutosh Sharma, Secretary, Department of Science and Technology says the department is bullish on innovations. He said that, “DST runs 100 incubator programmes across the country, incubating 2000 start-ups and we plan to increase that to 5000 in the next three years. A new programme NIDHI (National Initiative for Development and Harnessing Innovations), has been launched which offers seed funding of Rs 1 crore.”

So BHIM may be expected to top the most used and successful branded software of the country.


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